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Nor Black Nor White, a sustainable fashion brand, partnered with Brego to streamline financial management, enhance compliance, and boost customer engagement, solidifying their brand presence.

Nor Black Nor White

About the Company

Industry: Fashion

Type: Privately Held

Nor Black Nor White (NBNW) is a fashion brand co-founded by Amrit Kumar and Mriga Kapadiya. The brand’s ethos is rooted in celebrating Indian craftsmanship by merging traditional textiles with contemporary design elements. Based in Bombay, NBNW is recognized for its bold, artistic approach to slow fashion, prioritizing sustainability and ethical production practices.

With collections like the reversible silk “BomBombers,” the brand’s influence spans globally, fostering cultural dialogue through its eclectic designs while supporting artisan communities. NBNW’s commitment to sustainability and authenticity has earned them a loyal following in the ethical fashion movement.

 

Problem Statements

Data management issues: NBNW faced challenges in managing internal data efficiently, limiting their ability to use valuable insights for operational decisions.

Compliance challenges: As the brand expanded, adhering to industry regulations—particularly around sustainability and ethical sourcing—became more complex, increasing the risk of compliance breaches.

Weak external communication: The brand had trouble maintaining consistent communication with its external audience, leading to missed opportunities in brand engagement and customer retention.

Our Solution

Data Management Optimization: Brego Business implemented advanced data management systems that streamlined internal processes. This solution improved the brand’s ability to track operations, assess product performance, and make more informed financial decisions.

Compliance Strengthening: Through a compliance audit, Brego ensured that NBNW’s operations aligned with industry regulations, especially around ethical sourcing and sustainability. This helped the brand avoid potential risks and maintain consumer trust.

External Communication Revamp: Brego worked with NBNW to craft a stronger, more consistent communication strategy. This included improved engagement with customers and external stakeholders, showcasing the brand’s dedication to ethical practices and craftsmanship.

Results

Operational efficiency: NBNW experienced significant improvements in operational efficiency thanks to the new data management systems, which allowed for better tracking of product performance and financials.

Enhanced compliance: With strengthened compliance processes, NBNW aligned with industry standards, reinforcing their commitment to sustainability and reducing legal risks.

Stronger brand presence: The revamped communication strategy led to higher engagement levels with customers and stakeholders, solidifying NBNW’s reputation as a leader in the sustainable fashion industry.

Benefits and ROI

Improved Data Utilization: NBNW was able to make more data-driven decisions, enhancing financial control and operational effectiveness.

Strengthened Brand Reputation: Enhanced compliance with industry standards boosted NBNW’s reputation as a sustainable and ethical fashion brand, attracting a more conscientious customer base.

Increased Customer Engagement: The more focused communication strategy led to greater engagement with both existing and new customers, further strengthening brand loyalty.

ROI: Brego Business’s Accounts and Financial Management solution led to measurable improvements in operational efficiency, compliance, and customer engagement, positioning Nor Black Nor White for sustained growth and continued success in the global fashion market.

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