About the company

Industry: Fashion and Apparel

Type: Privately Held

Gunjan Katrak, founder of GNN Trends, a modern fashion brand, sought to grow her personal brand on LinkedIn to increase visibility in the fashion industry. GNN Trends is known for its stylish and comfortable apparel, blending modern fashion with high-quality materials.

Problem statements

Low personal brand engagement: Gunjan Katrak’s LinkedIn profile lacked the visibility needed to engage with fashion professionals.

Limited brand awareness: Gunjan’s personal brand was not optimized to showcase her leadership within the fashion industry.

Lead generation issues: Her profile was not generating enough leads to support business growth.

Our Solution

Profile optimization: We enhanced Gunjan’s LinkedIn profile, emphasizing her role as a leader in the fashion industry and including clear calls-to-action.

Content strategy: Developed a content plan that included fashion insights, updates on GNN Trends, and thought leadership posts to position Gunjan as an industry expert.

Targeted networking: Implemented campaigns aimed at connecting Gunjan with key professionals in the fashion industry.

Results

Increased engagement: Gunjan’s optimized profile and content strategy led to more profile views, likes, and meaningful interactions.

Improved brand positioning: Her LinkedIn presence was significantly enhanced, positioning her as a key player in fashion.

Lead generation: Gunjan’s campaigns resulted in an increase in qualified leads, helping her expand her professional network and business opportunities.

BEFORE (Click here)

AFTER (Click here)

Benefits and ROI

Improved personal branding: Gunjan’s profile reflected her expertise and leadership in the fashion industry.

Higher engagement: Content sharing fostered better engagement with her audience.

Lead generation: LinkedIn campaigns attracted more business leads, helping Gunjan grow her network.

ROI: Our LinkedIn Marketing services helped Gunjan Katrak increase her visibility, improve engagement, and generate quality leads, supporting her continued growth as a leader in the fashion industry.