Oxyjon is a company that provides end-to-end diabetes care using a hub-and-spoke strategy. To improve patient…


About the Company

Oxyjon’s hub-and-spoke strategy is a unique approach to diabetes care that has the potential to revolutionize the industry. The company’s use of technology, medical expertise, and personalized human intervention is a game-changer in the field of diabetes care, and has the potential to improve patient outcomes significantly.The hub-and-spoke model employed by Oxyjon means that the company acts as a central hub, with a network of spokes that connect patients to the necessary medical professionals and resources. Patients are connected to medical professionals through Oxyjon’s online platform, which provides access to consultations, scheduling of medical procedures, lab tests, and medication delivery. The platform also includes educational resources and tools to help patients manage their diabetes and reduce their risk of complications.

One of the key benefits of Oxyjon’s approach is its focus on personalized care. The company’s packages are designed to meet the specific needs of each patient, taking into account their medical history, current condition, and lifestyle. This personalized approach means that patients receive the care and support they need to manage their diabetes effectively, leading to better health outcomes. Another benefit of Oxyjon’s approach is the use of technology to streamline the delivery of care. Patients can access consultations and medical resources from the comfort of their own homes, eliminating the need for time-consuming trips to clinics and hospitals. This approach also reduces the risk of exposure to infectious diseases, making it especially important in the current pandemic climate.

Oxyjon’s packages include options for sugar reduction, consultations, and scheduling of medical procedures and lab tests. These offerings provide patients with a comprehensive range of services to manage their diabetes, helping them achieve better health outcomes and quality of life.

In conclusion, Oxyjon’s hub-and-spoke approach to diabetes care is an innovative solution that addresses the complex needs of patients with diabetes. By combining technology, medical expertise, and personalized care, the company is able to provide comprehensive care that improves patient outcomes and quality of life. As the company continues to grow and expand its services, it has the potential to become a major player in the diabetes care industry, helping to transform the lives of millions of people around the world.

Challenges faced by Oxyjon

Before Brego Business was engaged, the company faced challenges in generating leads through their outreach efforts. The process was tedious, time-consuming and yielded a low volume of leads, hindering the company’s ability to scale up their business operations.

The challenges of limited leads and poor lead quality are significant obstacles for any company striving to achieve growth goals. These issues can stem from a variety of factors, including a lack of targeted marketing strategies and inadequate outreach processes.

One of the primary issues associated with limited leads is the difficulty in converting potential customers into actual customers. With a smaller pool of leads to draw from, the chances of finding high-quality leads that are more likely to convert can be lower. This can result in a lower return on investment for marketing campaigns and ultimately lead to a decline in overall sales numbers.

The quality of leads generated can also be negatively impacted by a lack of robust outreach processes. Without a clear and targeted outreach strategy, potential customers may not be aware of the company’s offerings or may not be convinced of the value the company provides. This can lead to a lower response rate and a decrease in the quality of leads generated. In addition, a lack of targeted marketing strategies can also contribute to limited leads and poor lead quality. A one-size-fits-all approach to marketing is often less effective than a targeted strategy that takes into account the specific needs and pain points of potential customers. Focusing on a specific customer persona and tailoring messaging to resonate with their needs can help to generate a higher volume of quality leads.

Overall, the challenges of limited leads and poor lead quality require a multifaceted approach to address. By implementing targeted marketing strategies and robust outreach processes, companies can improve their chances of generating a higher volume of quality leads and achieving their growth goals.

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Our Approach

Brego Business played a critical role in creating and optimizing the campaign structure for the company. They meticulously designed the campaign structure with the goal of meeting the company’s objectives. This involved identifying the target audience and selecting the appropriate ad formats to reach them effectively.

In addition to creating the campaign structure, Brego Business also ensured world-class ad communication. They utilized their expertise in crafting compelling ad copy and visuals to attract the target audience’s attention. Through meticulous planning and execution, they designed ad communication that resonated with the audience, increasing the likelihood of engagement and conversion.

To capture the best traffic, Brego Business used a mix of platforms. This included social media platforms like Facebook, Twitter, and LinkedIn, as well as search engines like Google. By leveraging the strengths of each platform, they were able to maximize the reach of the ad campaigns, capturing a diverse audience across multiple channels.

Through a collaboration with Brego Business, the brand was able to strengthen its social media presence by implementing a range of effective strategies. Brego Business worked to create visually appealing content by combining various fonts and shooting techniques. We also produced educational-based content that provided the audience with valuable information on the brand and its products or services. These efforts led to significant improvements in the brand’s social media metrics, including increased impressions, engagement, interactions, and followers across multiple platforms.

We recognized the importance of conducting competitive analysis, and they curated a content calendar to organize their social media posts effectively. By following a well-planned content calendar, they were able to maintain a consistent message and build brand recognition. The team also increased the quantity of content they produced, ensuring that the posts and reels were both high-quality and relevant to the target audience. As a result, the brand was able to build a loyal following and generate a strong social media presence.

Brego Business’s approach resulted in a significant increase in the volume of leads generated for the company. The optimized campaign structure and world-class ad communication, combined with the effective use of multiple platforms, proved to be a winning combination in achieving the company’s growth objectives.

The Result

As a result of Brego Business’s campaign optimization efforts, the company experienced a significant improvement in its conversion rate. The conversion rate increased from 14% to 30.7%, representing an increase of over 2.2x. This marked improvement in the conversion rate helped reduce the customer acquisition cost (CAC), as the company was able to acquire more customers at a lower cost.

In addition to the increased conversion rate, the company also witnessed a significant increase in lead volume. The campaign optimization, coupled with the effective ad communication, resulted in increased brand recall and awareness. This, in turn, helped the company attract a larger volume of potential customers who were interested in the company’s products or services.

The increased lead volume played a crucial role in the company’s growth, as it enabled the company to tap into new markets and expand its customer base. The higher volume of leads also allowed the company to explore new opportunities and experiment with new marketing strategies, driving further growth and expansion.

Overall, the partnership with Brego Business proved to be a success, with the optimized campaign structure, world-class ad communication, and multi-platform approach resulting in a significant increase in conversion rate and lead volume. This, in turn, helped the company reduce its CAC, increase brand recall and awareness, and facilitate its growth and expansion plans.

The brand now has a strong following of over 250 followers, indicating an increase in brand awareness and engagement. This growth in followers can be attributed to effective marketing strategies and content that resonates with the target audience.

Overall Engagement

BEFORE (Click here)

Upon examining the post, it was noted that the initial engagement was subpar, despite the decent image quality of the content. It is recommended to emphasize the connection between the product and the festivity in order to increase its appeal.

AFTER (Click here)

It has been noted that the recent post has experienced a significant surge in engagement, surpassing all previous posts in terms of views. It is currently the most popular post on the page, indicating that it has resonated well with the audience.

Likes & Comments

BEFORE (Click here)

The number of likes and overall engagement for this particular post was notably lacking, suggesting that a more effective strategy could have been employed to increase its appeal to the target audience.

AFTER (Click here)

There is a noticeable difference in the level of engagement between this post and the previous one, as demonstrated by a sharp increase in the number of likes. However, it should be noted that since this post was published relatively early, it may take some time for the engagement in terms of comments to pick up.


BEFORE (Click here)

The post initially struggled to gain any significant viewership, likely due to the lack of informative content or a clear overview of the product being featured. It is suggested that a more informative approach could have been employed to increase the post’s appeal to the target audience.

AFTER (Click here)

As evidenced by the significant increase in viewership, it is apparent that the implementation of a more informative strategy has greatly benefited the account of Oxyjon. The adoption of this approach has proven to be highly effective in attracting more viewers and increasing engagement with their content.

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