Get inspired by the success stories of Indian entrepreneurs on Shark Tank and learn how to take your business to the next level.

27 Jun 2022 | Business & Strategy, Information

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Hooshang Bakht

Brego Business was started with a mission to make entrepreneurship easy. Our goal is to help business owners grow and scale without having to deal with the day-to-day stress of running a business. We specialize in providing services that help business owners grow their businesses, including search engine marketing (SEM), social media marketing (SMM), LinkedIn marketing, video production, accounts receivable (AR), accounts payable (AP), internal audit, VCFO, and recruitment. We have helped more than 500 brands grow their businesses. We work closely with the clients to understand their unique needs and develop customized strategies that deliver measurable results.

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Shark Tank’s Effect on Indian Entrepreneurs

If you ask any Indian middle-class family what type of investment they prefer, the answer would likely fall somewhere between fixed deposits and mutual funds. Terms like equity, bull market, and gross margin are usually not mentioned in a typical Indian living room. However, this has been altered in the last few months. And it’s all because of a single television show.‘Shark Tank India’ has undoubtedly fostered a start-up surge in India, particularly among the middle class and aspiring Shark Tank entrepreneurs. Individuals who have never previously expressed an interest in discussing business, are now eager to participate and offer their perspectives on business topics during family gatherings or social encounters.

This is the Josh that Shark Tank has instilled in the Indian populace, particularly in Shark Tank entrepreneurs. It is because of this show that many 9 to 5 employees are now seeking their passion and entering the business world, inspired by the stories of successful entrepreneurs on the show. The show has clearly depicted what a business is all about, it taught business terms to laymen in a simple way. Also, the show has promoted the idea and benefits of funding in a business, which is crucial for budding entrepreneurs.Indeed, the show ‘Shark Tank India’ has sparked quite the frenzy amongst the masses, particularly Shark Tank entrepreneurs, and is supplemented by the booming pace of innovation supported by the correct laws in the country. The show has not only made entrepreneurship more accessible to people but also helped create a positive mindset among Shark Tank entrepreneurs, inspiring them to take risks and pursue their dreams.

As the show has driven significantly positive change in the Indian entrepreneurial landscape, let’s look at how it is shifting the sentiments and psychology of a society that is always aspiring for something better. The impact of the show on the country’s economy and the emergence of new Shark Tank entrepreneurs is undeniable, and the Shark Tank India phenomenon shows no signs of slowing down.

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Shark Tank India: changing the face of the India business world

The Indian middle class is known for being a risk-averse and conservative investor. Older generations refrain from investing in volatile markets like stocks, bonds, and cryptocurrencies because they won’t “take a chance” on unknown results, preferring to adhere to time-tested fixed deposits and tangible assets like gold.Every society receives curated wisdom as well as emotional baggage passed down through the years. Consider the people who arrived in India as refugees during the 1947 Indo-Pak partition. Following their adventure, safety and security were paramount to them, therefore, they frequently pushed their children to find a secure career that did not require them to take unnecessary risks. 

This was partly because, in their day and age of financial engineering and limited liability, ‘losing it all’ meant something wholly different to them than it does to us. It also corresponds to Maslow’s hierarchy, in that actions are basically similar at different financial or socioeconomic levels. Individuals must first attend to basic needs such as food, water, and rest before attending to self-actualisation, which is a crucial aspect of entrepreneurship.Shark Tank seems to have played a role in inspiring the conservation in Indian households that is required to bring about a large-scale change in ordinary people’s thinking. We would say that the show has instilled an entrepreneurial sentiment, stimulating minds and motivating go-getters with new ideas. The show connected regular office-going people, and could potentially trigger a wave of entrepreneurship within the population.

From the pan shop owner who never cared about business funding, to the green grocer who never fathomed scaling his business, everyone is now talking about equity, stocks and angel investors. Further, homemakers, clerical staff, and even street vendors seem to have been inspired into considering entrepreneurship as a possible future venture. 

Most importantly, the show appears to have garnered enthusiasm about entrepreneurship as a viable career option amongst students of all ages. This change in mindset from aspiring to become doctors, lawyers and engineers, to considering your first entrepreneurial venture is truly significant, and has the potential to change the avatar of the working class in India. We must say that Shark Tank India has become much bigger than just a show. It catalyses the Indian startup ecosystem by unleashing the potential to spur mass entrepreneurship. Shifting the conservative mindset towards growth triggers intentional learning, which is the first step toward entrepreneurship.

Sharks of the show: the judges and their total investments throughout the show

Curious to know who the show’s sharks are and how much they invested in the show? Well, scroll down to find out. 

Ashneer Grover

The first shark is Ashneer Grover, managing director and co-founder of BharatPe: Ashneer. He closed 15 deals throughout the show and invested INR 3.36 crores. “Ye sab doglapan hai”, the famous meme started when Ashneer scolded a candidate and said these words. 

Vineeta Singh 

Have you heard of Sugar Cosmetics? Well, Vineeta Singh is a name that you should know about. Co-founder and CEO of Sugar Cosmetics, she made six deals and invested INR 1.52 crores. 

Peyush Bansal 

If you wear spectacles, Lenskart has to be familiar with them. Peyush Bansal, the co-founder and CEO of Lenskart, made 16 deals with INR 4.19 crores.

Namita Thapar 

“Yeh meri expertise nhi h, so I am out”, a meme that has been going around a lot, are the words of Namita Thapar. The CEO of Emcure Pharmaceuticals made around 15 deals throughout the show, and INR 4.48 crore is the total investment. Also, she has some assets in the USA. 

Aman Gupta 

It is just not possible that you wouldn’t have heard of BoAt. Aman Gupta co-founded a renowned phone accessories brand. He is also the marketing director of BoAt and made a total investment of 6.69 crores, and this is, in fact, the highest amount that any shark has invested. He closed a total of 23 deals.

Anupam Mittal

The founder and CEO of People Group, Anupam Mittal, also conceptualised a famous matrimony website in the country – He invested in a total of 16 deals and put in INR 3.71 crores of his money.

Ghazal Alagh

Some even say that she is the sweetest judge on the show. Ghazal Alagh is the co-founder and CEO of MamaEarth, a famous skincare brand. With a net worth of 148 crores, she was the youngest shark on the show. She closed just two deals and invested INR 0.4 crores. 

Shark Tank India: companies that were on the show

Many shark tank entrepreneurs were rejected from the 198 contestants that appeared on the show, but some swayed the judges off their feet and made them invest in their ideas. Some shark tank entrepreneurs’ ideas were so good that they got a ‘yes’ from all the judges.

Do you want to know the top shark tank entrepreneurs that left a mark on the sharks? Well, then, scroll down to find the list of top shark tank entrepreneurs that came to show and went home with a fantastic deal!

  • Skippy Icepops – All the sharks, offered them a deal. They went home with an investment of INR 1 crore at 15% equity. 
  • Beyond Water  – They took home 75 lakhs in exchange for 10% equity. They selected a combined offer from Aman and Namita. 
  • Bummer – The pitchers raised an investment of INR 75 lakhs in exchange for 7.5% equity. Namita and Aman made a company and invested in Bummer together. 
  • Hammer Lifestyle – Smart Audio Products – The business model made Aman Gupta fall in love with it. First, he offered to buy the whole company but later settled on a whopping 40% equity for an investment of INR 1 crore. 

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Frequently asked questions

What is Shark Tank India, and how does it work?

Shark Tank India is a television show that features aspiring entrepreneurs pitching their business ideas to a panel of investors or "sharks" in exchange for funding and mentorship. The sharks decide whether or not to invest in the entrepreneurs' businesses based on the strength of their pitches and the potential for growth.

What impact has Shark Tank India had on entrepreneurs?

Shark Tank India has had a significant impact on entrepreneurs by providing them with exposure, funding, and mentorship to help grow their businesses. Many entrepreneurs have used the show as a platform to launch their businesses and gain valuable connections within the industry.

How has Shark Tank India changed the business landscape in India?

Shark Tank India has helped to foster a culture of entrepreneurship and innovation in India by showcasing successful business models and inspiring others to pursue their own ventures. The show has also brought attention to emerging industries and trends in the Indian market.

What are some successful business ideas that have come out of Shark Tank India?

Some successful business ideas that have come out of Shark Tank India include a mobile app that connects farmers with buyers, a portable solar-powered cooker, and an online platform that provides affordable healthcare to rural communities.

How does the Shark Tank India business model work?

The Shark Tank India business model involves entrepreneurs pitching their business ideas to a panel of investors or "sharks" in exchange for funding and mentorship. The sharks negotiate with the entrepreneurs to determine the amount of equity they will receive in the business in exchange for their investment.

What kind of businesses are suitable for Shark Tank India?

Shark Tank India is open to a wide range of business ideas and industries. However, businesses that have a unique value proposition, a scalable business model, and a clear path to profitability are more likely to be successful on the show.

How can entrepreneurs prepare for Shark Tank India?

Entrepreneurs can prepare for Shark Tank India by conducting thorough market research, preparing a strong pitch deck, practicing their presentation skills, and anticipating potential questions and objections from the sharks.

Can Shark Tank India help entrepreneurs beyond funding?

Yes, Shark Tank India can help entrepreneurs beyond funding by providing valuable mentorship and guidance from experienced investors and business leaders. The sharks can also offer valuable connections within the industry and help to increase the entrepreneurs' exposure.

How can watching Shark Tank India benefit aspiring entrepreneurs?

Watching Shark Tank India can benefit aspiring entrepreneurs by providing them with inspiration, insights into successful business models, and an understanding of what investors are looking for in a pitch.

How can entrepreneurs apply to participate in Shark Tank India?

Entrepreneurs can apply to participate in Shark Tank India by filling out an application on the show's website and submitting a pitch deck outlining their business idea and growth potential. The application process typically involves several rounds of interviews and pitch presentations.

In recent years, the Indian start-up ecosystem has been growing at an unprecedented pace. The impact of Shark Tank India, the Indian version of the popular American reality show Shark Tank, on the country's entrepreneurs has been significant. Shark Tank India has provided a platform for entrepreneurs to showcase their business ideas and gain valuable exposure to potential investors.

The show follows a similar format to the American version, where entrepreneurs pitch their business ideas to a panel of investors (sharks) who decide whether or not to invest in their venture. The show's popularity has not only increased the visibility of Indian entrepreneurs, but it has also inspired many aspiring entrepreneurs to come forward with innovative business ideas.

The Shark Tank India business model has provided a unique opportunity for entrepreneurs to receive feedback and mentorship from successful business leaders. The show's sharks are well-established business magnates who have achieved success in their respective industries. The exposure and mentorship provided by Shark Tank India have helped many entrepreneurs to refine their business models and scale their ventures.

Brego Business Digital Marketing Services are playing a significant role in helping their clients to capitalize on the opportunities presented by the Indian start-up ecosystem. The company provides digital marketing services that help entrepreneurs to establish a strong online presence and reach a wider audience.

Brego Business Digital Marketing Services have been working with Shark Tank India entrepreneurs to help them build their brand and increase their visibility. The company's expertise in search engine optimization (SEO), social media marketing, and content marketing has helped their clients to reach new heights of success.

In conclusion, the impact of Shark Tank India on the country's entrepreneurs has been significant, providing a platform for innovative business ideas to receive valuable exposure and mentorship. Brego Business Digital Marketing Services are helping their clients to capitalize on the opportunities presented by the Indian start-up ecosystem by providing effective digital marketing services. As the Indian start-up ecosystem continues to grow, the role played by companies like Brego Business in supporting entrepreneurs will only become more critical.

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