Conversion rate is the proof of your website usability, brand name, relevant incoming traffic, and other factors. The average website conversion rate is around 2 percent, which means for 100 visitors a website gets 2 customers. So, how do you get more conversions? The...
The days when people’s purchasing decisions were based primarily on the price and quality of the product seem to be behind us. Nowadays, consumers are considerably more educated, and, therefore, demanding. They are conscious of the effects their buying decisions have...
Anybody who has some idea of digital marketing or eCommerce businesses must have heard or read about CTR. CTR is an important performance metric that stands for Click-Through Rate. Let us know more about CTR in detail below. What is CTR? CTR as we mentioned above is...
Design is the foundation of an online store and also for creating a great user experience. Customers tend to avoid a poorly designed website. Your eCommerce store needs to be easy, functional, and intuitive to use. By using a Shopify theme, you can create a...
Nearly 2 billion consumers all over the world transact online and more are joining in every day. This means that the eCommerce space is a minefield of opportunities. With people and businesses connecting irrespective of the geographical boundaries 24/7, you have got a...
Digital marketing is the essential factor that takes the very first preference when you are looking to grow your business through different marketing channels, whether online or offline. In the last few years, online sales, purchases, and other transactions have...