Rad Ole (Ole Solutions)
From accounting chaos to a structured financial control system for a scaling startup.
01 The Client
Brand: Rad Ole (Ole Solutions)
Industry: Digital Commerce & Web Development
Brego Solutions: Accounts, Finance, Compliance & MIS
Building Digital Systems for Modern Commerce Ole Solutions is a digital commerce and technology startup building end-to-end systems that combine web development, 3D product experiences, and AI-driven data intelligence. Operating across multiple client segments — from startups to enterprise brands — the business sits at the intersection of technology delivery and operational complexity. From inception, the team worked with Brego to build the finance function alongside the business — not as an afterthought, but as a core operating layer.
02 The Problem
Scaling Operations Without Financial Structure
At an early stage, financial systems were not standardised. Accounting existed, but without a clear structure: No defined chart of accounts; No consistent categorisation of revenue streams; No structured way to track expenses across functions; No reliable reporting framework. As the business expanded — adding new services like 3D rendering and working across different client types — this lack of structure became more visible. Different revenue streams and cost heads were being recorded, but not in a way that allowed: Clear profitability tracking Cash flow visibility Decision-making based on financial data At the same time, decisions were largely reactive — driven by operational needs rather than forward-looking financial clarity. The challenge wasn’t just maintaining accounts. It was building a system that could support a multi-service, evolving business.
03 The Solution
Building A Financial Operating System
1. Structured Chart of Accounts & MIS Build
Rebuilt the accounting foundation by defining a structured chart of accounts aligned to how the business actually operates. Earlier: Revenue and expenses were recorded without clear segmentation. No distinction between different types of income or cost buckets. Limited ability to generate meaningful reports. Post-structuring: Revenue classified into export sales, domestic sales, and non-recurring/extraordinary income. Expense heads clearly defined across operating expenses, office costs, and professional/legal charges. Financial data mapped in a way that directly feeds into reporting. Alongside this, a structured MIS was built covering: P&L components, Expense categorisation, Cash flow summaries (including creditors and debtors). This created a consistent financial language across the business — making reporting usable and insightful.
2. End-to-End Accounting & Compliance System
Built a managed system covering: Accounting and bookkeeping, GST filings and statutory compliance, HR-linked financial inputs. This ensured all financial activity was captured, tracked, and reported in a structured manner — reducing dependency on fragmented processes.
3. Startup India Tax Exemption Structuring
Led the process of securing Startup India tax exemption — enabling: More efficient tax positioning, Better long-term financial planning, Improved capital retention during growth stages.
4. Monthly MIS for Founder-Level Decision Making
Introduced a monthly reporting system delivered at the start of each month — giving founder visibility into: Cash flow position, Payables and receivables, Expense trends, Overall financial health. This shifted finance from record-keeping to decision support.
04 The Results
A Financial System That Enables Decision-Making
What began as a basic setup evolved into a structured financial control system embedded into how the business operates.
1. Structured Financial Visibility
With a defined chart of accounts and MIS in place, the business now has a clear view of: Revenue streams (domestic vs export), Cost structures, Cash flow movement.
2. End-to-End Compliance Stability
Accounting, GST, and related workflows now run within a defined system — improving consistency and reducing operational gaps.
3. Improved Tax Efficiency Structure
Startup India structuring has enabled a more efficient tax framework — supporting long-term sustainability.
4. Finance Embedded in Decision-Making
Monthly MIS reports now directly inform: Hiring decisions, Expense planning, Service expansion. Finance is no longer retrospective — it’s part of how the business is run.
Finance is no longer retrospective — it’s part of how the business is run.
05 Creatives
Designed to Perform
What went live — creatives built, tested, and iterated based on performance.
Your books should be working better for you.
If your financial infrastructure hasn't kept pace with your growth, let's change that. At Brego Business, we start with what's broken, and start building what's next.
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